by Gwen | Sep 12, 2014 | SEO
Google’s recent local search algorithm update has no official name; Search Engine Land calls it “Pigeon.” So we’ll go with that. According to a Search Engine Land report: “The new local search algorithm ties deeper into their web search capabilities, including the...
by Gwen | Aug 11, 2014 | Business, Marketing, SEO
In January, Super-Targeted PPC Ads. Did you know that Pay-Per-Click Advertising can be targeted exclusively to people who have visited your website? These are people who have already demonstrated an interest in your products and services. The large majority of...
by Gwen | Aug 10, 2014 | Social Media
Worth Multi Dollars at Ten years old According to the July 25 Quartz Top News article Facebook is worth more than Coca Cola, Disney and Intel. The Big Picture online magazine charts Facebook’s revenues since 2008 from $272 million to $7.8 billion in 2013. ...
by Rhonda 3.0 | Apr 25, 2014 | ARTICLES, Marketing
Facebook recently revealed how its News Feed algorithm selects what content to show individual users. The visibility of your brand’s page depends heavily on the following: How often someone interacts with your page How many of the person’s friends have interacted with...
by Gwen | Jan 9, 2014 | ARTICLES, Business, Marketing, SEO
Effective SEO campaigns are built on content marketing. Press releases can be used as content for an SEO campaign, and they can include numerous mentions of the brand, products, services and anything else that the company wants to promote. In bygone days, a press...
by Rhonda 3.0 | Nov 1, 2013 | ARTICLES, Business, Marketing, Print Services
It’s very important to know your audience. Is your customer online, offline or some combination of both? Online Offline 01 Create holiday focused e-mails but don’t forget to include a call to action. A call to action can be a register to win campaign or forward to a...